Acceptable Use Policy

Last updated: June 14, 2026

This Acceptable Use Policy (the AUP) sets out what you may and may not do when using ScoutSocial. It is incorporated into the Terms of Service by reference. Where this AUP and the Terms of Service overlap, the Terms of Service prevail; where this AUP and a Connected Platform’s own developer terms overlap, the stricter rule applies. Violation of the AUP can result in feature suspension, account termination and forfeiture of paid subscriptions, and may be reported to the affected Connected Platform.

1. Scope

This AUP applies to every user, workspace and Customer organisation that uses ScoutSocial, including agencies, their clients, and all individuals who connect a social-platform account to a ScoutSocial workspace. It covers content you create or upload, content generated by our AI tools, content fetched from Connected Platforms through their APIs, and any action ScoutSocial performs on your authorisation.

2. General principles — what we expect from you

When you use ScoutSocial you agree to:

  • (a) Comply with each Connected Platform’s terms, developer policies, community standards and brand-usage rules — including Meta’s, LinkedIn’s, X’s, TikTok’s, YouTube/Google’s.
  • (b) Use ScoutSocial only to access platform data through official APIs, with valid OAuth authorisation from accounts you own or are authorised to manage.
  • (c) Respect each platform’s rate limits and technical controls; never pool tokens, circumvent throttling, or run parallel sessions designed to multiply request volume.
  • (d) Publish only content you have the right to publish, that complies with the destination platform’s community standards, and for which you can manage takedown notices where applicable.
  • (e) Operate within the scope of permissions granted via App Review for each platform — for example, Instagram features remain limited to App Review-approved scopes.
  • (f) Be the responsible party for each connected account: ScoutSocial does not police end-platform behaviour but will act on platform notices and credible complaints.

3. Prohibited uses (all platforms)

You must not use ScoutSocial to:

  • (a) violate any applicable law, regulation or third-party right;
  • (b) sell, license, redistribute or otherwise commercialise Platform Data you obtain through our integrations — analytics exports are for your own internal use only;
  • (c) buy, sell, exchange, generate, or facilitate inauthentic engagement (likes, follows, shares, comments, views, subscribers, reactions);
  • (d) discriminate on the basis of protected characteristics, or make eligibility determinations relating to credit, insurance, employment, housing, government benefits, immigration or similar;
  • (e) perform surveillance, intelligence-gathering or tracking of named individuals or sensitive groups;
  • (f) build profiles of, or augment external profiles about, individual end-users of Connected Platforms (commenters, followers, mentions) — analytics features are designed for aggregate insight;
  • (g) republish content fetched via one platform’s API to another platform without independent user authorisation and confirmation of the right to do so on the destination platform;
  • (h) misappropriate or expose OAuth access tokens, refresh tokens, or app secrets;
  • (i) submit takedown-eligible third-party material into ScoutSocial’s AI prompts or Content Inbox if you do not have the rights to use it;
  • (j) use ScoutSocial to operate accounts that systematically target or profile children;
  • (k) attempt to access ScoutSocial through any means other than the interfaces and APIs we provide;
  • (l) share, via a public or unauthenticated link, any chat thread, export or view that contains Platform Data or analytics derived from a Connected Platform.

4. Per-platform compliance

In addition to § 3, the following platform-specific rules apply when you use ScoutSocial’s integration with each Connected Platform. The rules below are summaries; the full obligations are set out in each platform’s own terms, which you remain bound by.

4.1 Facebook & Instagram (Meta)

(a) Only Instagram Business or Creator accounts may be connected; personal accounts cannot be managed via the Instagram Graph API. (b) Features that go beyond publishing the user’s own content or reading the user’s own insights — displaying third-party Instagram content, importing or backing up Instagram content, managing followers at scale — are not available unless and until Meta approves them via App Review. (c) You must not use ScoutSocial to inject branding, watermarks, calls-to-action or promotional overlays onto media you upload as Facebook or Instagram Stories — content must be published exactly as you submit it. (d) Use of Meta brand assets in your own ScoutSocial content (logos, references) must follow Meta’s Brand Resource Center. See Facebook Terms of Service, Instagram Terms of Use, Meta Platform Terms and Meta Platform Policy.

4.2 LinkedIn

(a) You may only connect a LinkedIn account that belongs to a real individual who has personally authorised the connection — no shared, proxy, headless or service LinkedIn accounts. (b) You must not use LinkedIn data obtained through ScoutSocial for: sales or marketing prospect identification, talent prospect identification, lead creation, CRM or marketing-automation enrichment, audience building, ad targeting, account-based marketing, or mass messaging. (c) You must not use LinkedIn Content to make any decision — or feed any model that makes a decision — about credit, insurance, employment, housing, or similar eligibility. (d) You must not submit LinkedIn content into ScoutSocial that you obtained outside LinkedIn’s official APIs, including by copy-paste from LinkedIn or via third-party scraping tools. (e) You must not use ScoutSocial’s LinkedIn integration to power a LinkedIn-style feed on a third-party website or intranet. (f) You must not attempt to derive special-category (sensitive) attributes from LinkedIn Member Data. See LinkedIn API Terms of Use, LinkedIn Marketing API Terms, LinkedIn Restricted Use Cases and Data Storage Requirements.

4.3 X

When using ScoutSocial’s X integration you must not: (a) use X Content to fine-tune, pre-train, train or evaluate any foundation/frontier AI model; (b) use X Content for advertising targeting or ad serving outside X applications; (c) perform surveillance or intelligence-gathering, including monitoring sensitive events (protests, rallies, community organising); (d) target, segment or profile users on sensitive personal information — health, finance, political affiliation, race or ethnicity, religion, sex life or orientation, union membership, alleged crime — even when those attributes are self-disclosed on X; (e) use X handles, user IDs, or identity information to associate X identities with off-platform records (CRM, email lists, device IDs, third-party data) without each individual’s express opt-in consent; (f) perform background checks, extreme vetting, credit or insurance risk analyses, individual profiling, psychographic segmentation, facial recognition or biometric identification using X Content; (g) buy, sell or exchange monetary or virtual compensation for X actions (Posts, follows, unfollows, reposts, likes, comments, replies); (h) configure any automation — including evergreen recycling, A/B testing or scheduling — to post identical or substantially similar content across multiple connected X accounts. See X Developer Agreement, X Developer Policy and the Restricted Use Cases document.

4.4 TikTok

When using ScoutSocial’s TikTok integration: (a) TikTok Information obtained through the API — user profile, video metadata, analytics, comment metadata, and any derivatives — may only be used to operate, maintain and support your use of ScoutSocial. You must not use it for model training, resale, cross-user profile construction, CRM enrichment or ad targeting. (b) You must not use ScoutSocial’s TikTok integration to build or supplement profiles, databases or records on individual TikTok users beyond what is needed to manage your own account. (c) When publishing TikTok Branded Content (paid partnerships or sponsored posts), you must activate TikTok’s native Branded Content disclosure toggle in our composer — failure to do so violates TikTok’s policies and is a breach of this AUP. See TikTok for Developers Terms and the TikTok Developer Guidelines.

4.5 YouTube (Google)

When using ScoutSocial’s YouTube integration: (a) you must not use ScoutSocial or any external tool to download, import, back up or cache YouTube audiovisual content, or make such content available for offline playback; (b) each YouTube action (publish, like, comment, subscribe) is taken only on your specific, express, per-action consent — bulk-approve flows that schedule multiple posts without per-post confirmation are not supported; (c) you must not aggregate YouTube API Data across channels of different content owners or use it to gain insights into YouTube’s own business; (d) you must not charge users to watch a YouTube video embedded via ScoutSocial, gate access by requiring an action other than play (e.g. subscribe-to-watch), or offer rewards for viewing, liking, sharing, subscribing or commenting; (e) you must not modify or block ads served by YouTube, modify any portion of a YouTube player, separate the audio and video components, play YouTube content in a background player, circumvent geo-restrictions, or nest the YouTube player in iframe hierarchies that obscure the source; (f) you must not offer a downstream service that re-exposes YouTube API Data, or attempt to reverse-engineer YouTube API Services. See YouTube Terms of Service, YouTube API Services ToS, YouTube API Services Developer Policies and the Required Minimum Functionality document.

5. Automation, scheduling and AI usage

ScoutSocial supports scheduling, AI-assisted drafting and cross-platform composition. When you use these features: (a) you remain personally responsible for the final content of each scheduled or AI-drafted post and for triggering its publication; (b) AI-drafted content must be reviewed by a human before being scheduled or published — bulk-generate-and-publish flows without per-post human review are not permitted; (c) ScoutSocial will not silently modify approved content (auto-appended hashtags, AI rewrites, description truncation, visibility re-mapping) — any modification is surfaced for explicit per-post acknowledgement; (d) cross-platform posting requires per-platform selection — no platform is included by default; (e) on disconnect of an account or removal of the authorising user, all scheduled posts targeting that account are cancelled and may not be re-armed without fresh authorisation; (f) A/B test variants are published as real posts to real audiences on the destination platform — they are not private simulations — and remain subject to each platform’s posting, audience and anti-duplication rules; (g) comments and replies you send via the Engagement Inbox are published as the authenticated connected user, and you are solely responsible for their content.

Future direct-messaging features. Where ScoutSocial adds direct-messaging, Messenger or Inbox features in the future, additional platform-specific rules will apply (Meta Messenger Platform Policy, X DM rules, LinkedIn Messaging, TikTok DM, Instagram DM), including a legally sufficient opt-in consent before initiating any conversation, an immediate opt-out mechanism for recipients, message-type restrictions (e.g. 24-hour interaction windows on Facebook Messenger) and a prohibition on unsolicited promotional messaging.

Cross-platform composer. When you compose a single post for multiple platforms, ScoutSocial enforces per-platform selection (no implicit cross-post), shows each platform’s preview before publish, and offers YouTube-supported features (captions, scheduling, visibility) on at least the same footing as other platforms — you may not configure your workspace to silently disable YouTube parity.

6. Agency and multi-client use

If you operate ScoutSocial on behalf of one or more end-client organisations (an “Agency Customer”): (a) you warrant that you have the authority to act for each end-client as data controller or as authorised processor; (b) you must use ScoutSocial’s workspace, project and access-control features to maintain per-client segregation, and you must not share end-client data across workspaces or with personnel who are not authorised by that end-client; (c) on offboarding an end-client, you must trigger deletion of that end-client’s data via the in-product tools; (d) you must on request produce to ScoutSocial a list of end-clients on whose behalf you are operating, so that ScoutSocial can satisfy its Tech-Provider obligations to the Connected Platforms; (e) you must promptly notify ScoutSocial if a Connected Platform requests termination of a specific end-client’s access. See DPA § 11.3.

7. Content rights and copyright

You represent and warrant that you have the rights to all content you upload, schedule or publish through ScoutSocial, including AI-generated content and any third-party material it incorporates. ScoutSocial operates a copyright notice-and-takedown process (consistent with the US DMCA and the EU Digital Services Act): copyright owners (or their authorised agents) may submit takedown notices to copyright@scoutsocial.ai; counter-notices follow the procedure set out in our Copyright Policy. Repeat infringers are removed from the service in accordance with our Terms of Service § 12.

8. Minors and child-directed content

ScoutSocial is for use by individuals aged 18 and over. You must not (a) use ScoutSocial to operate Connected Platform accounts that systematically target or profile children, except under the additional safeguards required by COPPA, GDPR Art. 8 and (for YouTube) the Made-For-Kids classification; (b) submit personal information about minors into ScoutSocial’s AI prompts or Content Inbox where doing so would be unlawful in the minor’s jurisdiction. Where you publish video content to YouTube that is Made For Kids, you must mark it as such in our composer so we can set the MFK flag on upload.

9. Government and law-enforcement use

ScoutSocial may not be used by, or on behalf of, any government entity whose primary mission includes surveillance, intelligence-gathering, or law-enforcement targeting of individuals or groups. ScoutSocial may require additional verification before activating service for any government Customer. Where required by law, ScoutSocial responds to lawful government requests in accordance with the procedure in DPA § 9.5.

10. Security and operational hygiene

You agree to: (a) protect your ScoutSocial credentials and OAuth grants with reasonable security measures; (b) not share ScoutSocial accounts across individuals — each workspace user must have their own account; (c) not attempt to interfere with, probe, or stress-test ScoutSocial outside our responsible-disclosure process (legal@scoutsocial.ai); (d) not pool, share or otherwise multiplex Connected Platform OAuth tokens across multiple ScoutSocial accounts or organisations to exceed a platform’s per-token rate limit; (e) notify ScoutSocial promptly at legal@scoutsocial.ai of any suspected security incident affecting your account or workspace.

11. Enforcement

Violations of this AUP may result in (a) an in-product warning; (b) suspension of the affected feature or workspace; (c) termination of the account; (d) forfeiture of paid subscription value to the extent permitted by applicable consumer law; (e) reporting of the violation to the affected Connected Platform under that platform’s developer-policy compliance process (notably required under the YouTube API Services Developer Policies); (f) legal action where the violation involves intellectual-property infringement, fraud or other unlawful conduct. ScoutSocial reserves the right to suspend access immediately without prior warning where (i) a Connected Platform requires it, (ii) the violation poses an active risk to other users or to the platform, or (iii) the violation involves child sexual abuse material, terrorist content, or other content unlawful in our jurisdiction or yours. Suspensions and terminations may be appealed to support@scoutsocial.ai.

12. Reporting violations

If you believe another ScoutSocial user has violated this AUP, contact abuse@scoutsocial.ai with the details. Where the violation involves a Connected Platform’s policies we will, after triage, report it back to the affected platform via the platform’s compliance contact channel.

13. Changes to this AUP

We may update this AUP from time to time. For material changes that affect your rights or obligations, we will give at least 30 days’ prior notice by email or in-app notification. Continued use of ScoutSocial after the effective date constitutes acceptance.

14. Contact

Questions about this AUP: legal@scoutsocial.ai. Abuse reports: abuse@scoutsocial.ai. Security: legal@scoutsocial.ai. Copyright / takedown: copyright@scoutsocial.ai.

© 2026 ScoutSocial. All rights reserved.

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